When you're browsing the web, the content you come across can come in a number of different flavors. Often, the nature of the content can tell you a little about the owner of the blog/website too. Either this is a website belonging to someone who is mostly interested in …

These individuals tend to be more accepting of persons from every race, social class, and sexual orientation than those from any other generation. Spending money on paid search isn't a requirement for SEO, but it can be an effective way for giving your website and business a boost online. In …

Marketing communications move through various channels or media. Satisfying website information and/or information about who is responsible for the website. Relevance is part of your Quality Score, a formula that Google uses to measure how useful your ad, keyword, and website are to a customer. Are there any places …

Google uses what's called Latent Semantic Indexing (LSI) when crawling a website, scanning your copy not just for the keyword but for keywords that are commonly related to it. SEO and content marketing both bring important elements to the online marketing table, and you need them both to really grow …

Semantic search is powered by a process called word-sense disambiguation. Improving the visibility of your small business in search engines is a key advertising strategy in 2017 and beyond. Recent research regarding consumer-generated advertising reveals several trends. Its like looking for a place to find the best yorkshire rocking horses …

And a lot of that information is simply out-of-date or just not relevant to the needs of a beginner trying to get some basic, easy wins. According to Google, featured snippets especially helpful for those on mobile or searching by voice. Computer and database technology can average or allocate a …

Advancements in delivery systems make itpossible for purchases to arrive in a matter of daysfrom anywhere in the world. Search engine traffic is the only time people are actively searching for exactly what it is you sell. Generally external backlinks are those links that link to your site or any …

The world of search marketing (SEM) has evolved a lot in the years since its outset. SEO Agencies base their understanding of search engine algorithms on a set of parameters which have been shown to work on other websites; there is no formula or secret knowledge that SEO specialist's can …

While climbing the rankings on Google and the other major search engines, getting higher quality, trusted backlinks is really now one of the only ways to go. Believe me, an agreement won't only save you aggravation and disappointment, it might save your relationship. Image optimization creates many advantages such as …

Though some desktop SEO tactics are the same for mobile SEO, Mobile SEO and desktop SEO are two different, separate entities. To Google, site speed is a critical ranking factor. Google believes that faster loading pages yield better user experience (UX) which is a prerequisite for more satisfied customers. Googlebot …

Whether you should go after long tail keywords, which are specific and consist of multiple words, or after head terms largely depends on your competition. Search engine optimization (SEO) is the process in which affects the visibility of a website or a web page in a search engines "natural" or …

The reason that most SEOs don't know technical SEO is because they don't spend enough time meeting and talking to web developers. Gpogle "crawls" websites through "links" - they count these links like votes in a popularity contest. Stuff every blank space in the digital world with tons of unsaturated- keywords-loaded-irrelevant …

Not all links are created equal. Some sites provide better SEO juice than others. Google places importance on the amount your content is shared socially, they see this as a sign that you site has quality content. By sharing it on their social media people are effectively endorsing your content …

The number of referring individual domains linking to your website or webpage is a very important factor in Google's algorithm. You can also use Fetch as Google within the Crawl section of Google Search Console to render your site the way Google sees it on different mobile devices. The shift …